Lures

261 products

$8.99

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Looks, feels, and smells like live squid Rig...

Aqua Dream 1/4 Weedless Spoon, 1/4 oz, Nickel/Red

$8.59

ADL Weedless Willow Spoon in Nickel/Red (aka "Red Headed Step Child") Slow sinking willow design Superior finish VMC Vanadium® steel hook with nickel coating 100% stainless steel screw and split...

$49.99

Features: The all new Yo-Zuri Inshore Saltwater Kit is the ideal choice for anglers looking to try their hand at inshore angling! This kit includes 6 total lures, 4 swimming style lures and 2 topw...

$5.19

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Tarpon and Snook. Designed to set horizontally, even on a vertical drop - this unique rigging method allows f...

$4.99

The 2.5" THUMPERSHAD is a micro soft plastic swim bait sized to mimic glass minnows, small greenies, or mud minnows.Perfectly paired with our HD 1/0 jig heads, these will provide a perfect ultralig...

from $26.99

The quest for “finding the right sound” commenced during the 2020 trip to the Cocos Keeling Islands. Our Keeling Pop has been tested, refined and improved. The cup face has been specifically design...

Old Salt Angling Company Fish Oil Attractant

$8.99

I developed this product and tested many formulas over the years. This formula was the most effective. Using two rods exactly the same, same test line, same hooks and same bait - one with Old Salt ...

$10.99

Designed for when fish are easily spooked. Fished with a “Slide & Glide” motion. When twitched, the wide profile lure glides and hangs, twitch it again and it gently comes back. Reel in steady ...

$29.99

The triangular head design allows high trolling speed even in rough seas. The High Speed Tuna Catcher will stay slightly below the surface creating an easy prey for tuna and wahoo. High Qual...

Berkley PowerBait Swim Shad 3in/8cm Pre-Rigged 1/4oz 5ct Pearl Red Eye

$6.99

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish l...

$12.95

Fish attractant, formulated for inshore saltwater fishing!

$7.99

Featuring a unique fork-shaped tail that quivers with the slightest movement of the rod tip, the Rapala Crush City The Jerk Soft Jerkbait takes the baitfish profile to the next level with a ribbed ...

from $7.99

Made from super durable TPE plastic this crab can stand up to anything that crosses its path. Design Based On A 3D Scan Of An Actual Crab. TPE Material Is Much Stronger Than Standard Soft Plastic ...

$49.99

Built from stainless steel, one-piece construction with a reinforced body and internal rib design for strength Sarda™ doesn’t fear the meanest predators in the sea. Sarda™ can be trolled up to 14 k...

Fathom Torpedo Mini Bullet, Ballyhoo Rigged, 6' 100# mono, stainless 7/0

$27.99

This completely rigged and ready to fish version of our popular Torpedo Mini Bullet lure features 6’ of 100# mono with a stainless steel 7/0 long shank Ballyhoo pin rig. Simply attach a ballyhoo, c...

$7.49

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.”These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo rig (c...

$5.99

$9.99

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The MULLYT is a soft plastic swimbait designed to mimic juvenile mullet. This swimbait is available in 4" and 5" sizes with 6 color options. Its unique body design allows for weedless rigging with ...

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