Lures

263 products

$12.99

The quick-sinking, fast-darting action of the Tsunami® Zig Jig Pro with Metal Body is all you need to command the attention of gamefish from pier, boat, or beach. Its metal body withstands abuse an...

$7.99

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an u...

$7.99

Stay in the strike zone longer with Strike King’s Homing Minnow, the ultimate paddle tail swimbait needed on every boat deck. The hyper-realistic minnow profile stands out vividly on live sonar, en...

$10.99

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Lure features a slow side to side rocking descending motion that enables it to fall almost horizontally resulting increased bite rate. Roven boasts one of a kind designed glow pattern and an ultra-...

$6.99

Built to trick some of the smartest and most finicky inshore species, the DieZel KickerZ features a bulky baitfish profile and unique twin kicker tails that flutter and pulse with minimal movement....

$5.99

Holographic finishes provide greater attraction and a more lifelike appearance Precise balance delivers both a darting zigzag action and a vibrating, swimming action A high density core in each lu...

$24.00

Johnny’s Drift’n Crab is built to fool the fish that matter. Designed to look like a drifting pass crab riding an outgoing tide, it sits naturally on the surface and flashes a tempting profile that...

$9.99

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$9.99

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$5.49

Bulletproof 10X Tough ElaZtech® construction, a lifelike profile with scale pattern and dorsal fin detail, vibrant swimming action, a wide array of color choices, and in a 6" size makes this paddle...

$7.49

Full Body Roll & Thump Big action at ultra-slow speedsTitan-RX™ TPE Ultra-durable soft bait materialReactor-UV + Glow High visibility in dirty or deep waterTracer Scent Triggers more bitesMulti...

$5.99

The D.O.A. TerrorEyz, is legendary among Saltwater anglers, especially those who target Tarpon and Snook, available in three sizes, Tiny 2", Regular 2-3/4" and Big One 4". Designed to set horizonta...

$20.00

The Islamorada Flyer is a 6-inch double-skirt trolling lure, expertly crafted for offshore fishing. Designed to mimic the Flying Fish with remarkable accuracy, it features a stunning blue-and-white...

$12.99

This flat-faced pusher style lure feature a large cavity in the rear of the head specially designed to a ballyhoo rigging spring. This allows you to get the bait in close to the head and skirt of ...

from $14.99

The Railer All Glow Slow Pitch Jig – Versatile Offshore Weapon for Tuna, Snapper & Amberjack The Railer All Glow Slow Pitch Jig is built for serious offshore anglers who demand both control and...

$8.99

Cast a spell on em with a Vudu Shrimp! Made from Tough As Hell TPE. We've caught as many as 100 trout on one bait! Great under a Vudu popping cork or free lined with light tackle.

$6.99

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish l...

Savage Gear Manic Shrimp RTF V2 Soft Bait 7.3cm Shrimp

from $10.99

Designed with ultra-realistic body contours, colors and movement, the Manic Shrimp RTF is an exceptional bait for anglers looking for the ultimate shrimp presentation in an exposed-hook configur...

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